HIC - Enjoy the Ride

This site is maintained by Surfboard Factory Outlet (SFO), the exclusive surfboard licensee for Hawaiian

Island Creations (HIC). We have the largest custom glassing facilities in Hawaii, located on the island of O'ahu. Our local production crew is made up of some of the most experienced craftsmen in the industry. Working with the HIC shapers, we are constantly striving to bring the latest designs and technologies to the market so that our customers have boards that will enhance their surfing experience.

If you are a surfboard dealer interested in carrying HIC boards, contact us and we will put you in touch

In 1971, brothers Stephan and Jimmy Tsukuyama opened Kailua Bike Shop on Uluniu Street. A year later,

the infamous energy crisis was upon us. Bike sales soared and with the additional capital, the company

expanded into the wholesaling packaged plant items. To appeal to the tourism industry, Hawaiian

Island Creations was composed in 1972 and Paul Ichimura was commissioned to create the present

1974 marked the relocation to the present Kailua store on Hahani Street. Surf accessories and "Kailua

Surfboards" were introduced. A year later, a full-scale skateboarding department was added. The

opening of the Board of Water Supply products, one of the first surfboard manufacturing factories, soon

HIC's reputation of warm and friendly personal service influenced the management of Ala Moana

Center to a rare invitation to a rare invitation to HIC to open a bike and surf shop. By the summer of

1980, the HIC flagship store opened as Hawaiian Island Sports. Five years later, HIC Bike and Surf opened

in the Pearlridge Shopping Center. The same year, the wholesale division and Board of Water Supply

products were closed, so that emphasis could be placed on the growing retail division.

In October 1995, HIC opened in Haleiwa Town on the North Shore of O'ahu. The next few years brought

dramatic changes to the make-up of the company. HIC's first Japan Addition opened in the city of

Presently, Coral Head in California is the national HIC clothing licensee and SFO Hawaii is the surfboard

licensee. Internationally, HIC has licensees in the USA, Europe, Australia, Brazil, and Japan.